One of the most popular carnivorous species in cultivation, Tropical Pitcher Plant Alata is known for its large, red pitchers that grow off the tips of the leaves and attract insects and people alike. The pitchers are filled with secretions that attract, and will also digest, insects that land on the slippery little covers and fall into the pitchers. Make sure the pitchers always have a little fluid in the bottom. If the plant has been recently moved so the natural secretions drain out, fill each pitcher with about 1 of distilled water. Grow in partial sun to bright shade with good humidity and air ventilation.